This article about making more sustainable clothing choices points out that by wearing a garment twice as many times as the average before discarding it, the environmental impact is lessened by 49%.

It goes on to say that it's hard to get numbers on what average is, but one survey estimates clothes get worn seven times. Looking at all the factors, I understand it. But thinking about how little 14 wears is, 7 hammers home the frantic pace of it all.

In this article about vintage sellers having a hard time sourcing because fast fashion has caused a glut of poor quality stuff at thrift stores, the statistic they use is that Australians buy about 26 kilos of clothes a year and discard 23 of them, and that most fast fashion clothes are designed to really only last a short cycle of seven wears:

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